PillPack, by Amazon Pharmacy

Scope of Work

Working within PillPack’s marketing and brand team, I served as the company's singular video producer, supporting them from early-stage startup, through their acquisition. In addition to regular filming and editing of customer testimonials and landing page assets, I was the creative lead behind Amazon's national television commercials.

Company Overview

PillPack was a full-service pharmacy that pre-sorted and delivered your medication. They were acquired by Amazon in 2020.

Roles: Senior Video Producer | 2018 - 2021 & Video Production Specialist | 2017 - 2018

Introducing PillPack | Homepage video

Role: Writer, Producer, Editor, and Colorist

This is PillPack | TV Campaign

Role: Writer | Producer | Editor | Colorist // Distribution: National TV Campaign

Shortly after joining PillPack, I helped identify a new acquisition channel—television. After a successful pilot commercial, my focus shifted to writing scripts for our ongoing commercial campaign. Over the following two years, I wrote, produced, and edited more than 20 national spots, which generated over 180K sign-ups, resulting in +50K new customers. At the height of performance, these commercials drove ~80% of all customer acquisition.

Explainer Videos | Landing Pages and Social

Role: Writer | Producer | DP | Editor | Colorist

Customer Stories | Landing Pages and Social

Role: Writer | Producer | DP | Editor | Colorist

Landing Pages

Role: Editor | Colorist

Behind the scenes

Mini-Docs | Folks, A PillPack Magazine

Role: Producer | DP | Editor

Editorially independent, Folks was sponsored and published by PillPack. Folks was an online magazine dedicated to telling the stories of remarkable people who refuse to be defined by their health issues.